How small businesses can build visibility and trust online

Social media is one of the most powerful ways small businesses can increase visibility, build trust, and connect with the people they serve — but getting started (or staying consistent) can feel overwhelming. If you’ve ever wondered which platforms to focus on, what to post, or how to make social media feel manageable instead of stressful, this workshop is for you.

In this session, you’ll learn the essential building blocks of effective social media marketing: how to choose the right platforms for your goals, create meaningful content that resonates, maintain consistency without burning out, and engage with your audience in an authentic, sustainable way.

This is a practical, beginner-friendly workshop focused on simple strategies you can implement immediately — no advertising, no selling, and no complicated analytics. Just clear guidance to help you show up online with purpose and confidence.

Join us and discover how social media can work for you, not overwhelm you.