How to create your brand strategy
Are you struggling to effectively communicate your business's value to customers? Do you find it challenging to create compelling marketing messages that resonate with your target audience?
In this DIY workshop, you'll learn how to build your brand from the ground up using our fill-in-the-blank workbook. We'll guide you step by step through the process of constructing the three brand essentials: your brand story, symbol, and strategy.
You'll learn how to:
- Establish a "voice" for your brand
- Develop your company name
- Write a mission statement, positioning statement and value proposition
- Create brand symbols like your logo, type font and color palette
- Combine your brand story, symbols and strategy into a clear and consistent branding framework
Live attendees will receive a DIY brand workbook, links to free brand resources and a link to the webinar recording.
How to create your brand strategy
Date
November 07, 2024
Time
12:00 pm - 1:00 pm
Location
WebinarPresented by
John Rhind (SCORE Twin Cities)
Cost
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