Social media in the modern age

Explore the newest social media trends shaping the digital landscape and learn how small businesses can use them to grow their brand, attract customers, and create meaningful online engagement. This session breaks down what’s changing across platforms, what content works today, and how to adapt your strategy without feeling overwhelmed.

Elle Kolb is the owner of Kolb Creative, a woman-owned digital marketing agency helping small to midsize businesses grow through strategic content, paid advertising and clear brand messaging. With over eight years of marketing expertise across multiple industries: healthcare, manufacturing, automotive, and more; Elle specializes in building simple scalable marketing systems that deliver results and drive growth.