Skip to content

Customer discovery 101 workshop

When you have an idea for innovation, customer discovery is the first place to start. Can you find someone who needs your idea and is willing to pay for it? This workshop will get you started.

Objectives

  • Determine specific customer roles
  • Define the ecosystem
  • Outline specific questions for problem interviews
  • Practice and critique interviewing examples

Register now →

Customer discovery 101 workshop

Date

March 16, 2026

Time

5:00 pm - 6:00 pm

Location

Online

Presented by

University of Minnesota

Cost

no-cost

Register now →

See more events →

Show all resources

Get connected to professional resources, tools, and guidance from business experts.

Schedule a consultation

Meet one-on-one with a Business Navigator to assess your best next step.

Real businesses, real stories.

MayPa Yang headshot

Meet MayPa Yang: Elevate Hennepin’s new Business Navigator

We’re thrilled to introduce MayPa Yang, the newest Elevate Hennepin Business Navigator. MayPa brings incredible energy, experience, and a deep commitment to helping entrepreneurs and business owners succeed.

Elevate Hennepin resource directory

How to use the updated Elevate Hennepin resource directory

We’ve made a few minor updates to the Elevate Hennepin resource directory going into 2026. Keep up with those changes and get a refresher on how to use the resource directory to find the best advisor, cohort, or local resource for your business.